For over 6 years we have been promoting modern Greek cuisine in the Netherlands.
The Greek restaurant Akropolis Geleen in the Netherlands is an excellent example of the transformation of a traditional family business into a popular destination for modern Greek cuisine. The rebranding began with the new generation of the family, who, with vision and passion for gastronomy, breathed new life into the restaurant, always with respect for the tradition built by their father.
We harnessed the power of reviews, attracting positive comments from both local Dutch people and tourists, who appreciated the uniqueness of Greek cuisine. With the right strategy, we even managed to attract Dutch celebrities, making the restaurant a reference point for lovers of modern Greek cuisine.
We undertook the design of a new, modern website, which includes an online booking system to serve the growing demand and make it easier for customers, Dutch and tourists, to experience Greek cuisine in a direct and easy way.
We undertook the design of a new, modern website, which includes an online booking system to serve the growing demand and make it easier for customers, Dutch and tourists, to experience Greek cuisine in a direct and easy way.
To showcase the essence and quality of the restaurant, we organized photo shoots showcasing the delicious creations of the kitchen. At the same time, we photographed the staff in action and created videos during the opening, as well as delicious cocktail and recipe reels. All of these media offer a complete image of the brand, enhancing the authentic experience of the restaurant.
We have been managing the restaurant's social media and Google Ads campaigns for over six years, ensuring consistent visibility and engaging content to attract new customers. Strategic posts and targeted campaigns have helped increase the restaurant's awareness and popularity.
The restaurant emerged as a top destination for modern Greek cuisine, conveying Greek tradition with a contemporary and cosmopolitan character. The rebranding managed to preserve the family's history and evolve it, making it attractive to a new audience.
This case study is proof of the value of a strategic approach to digital marketing and rebranding in establishing a brand, bringing Greek cuisine to the forefront of the Dutch culinary scene.
Social Media & Google Ads