Strategy

ilo is the first company to introduce the term “digital business card” in Greece, aiming to reduce the use of traditional business cards and brochures, promoting the creation of interactive digital profiles. With the goal of becoming the ultimate provider of QR and NFC solutions, ilo continuously develops new products and services that meet the needs of modern businesses. From the first day of its operation, we have stood by their side in strategic development and promotion, managing to establish ilo as a leader in the Greek market and promote its expansion internationally.

Brand Identity

Logo Design

ilo’s corporate identity is simple and minimal, representing technological innovation through two basic elements: a line and a circle. Our vision was to support the company’s philosophy, which aims to create an umbrella of digital information solutions through QR and NFC. We designed an identity that combines simplicity with the prestige of a modern technology company.

Product Design

ilo offers both digital solutions and physical products with integrated NFC technology, such as the elegant ilo box, which we designed and manufactured entirely. This unique wooden device is now used by top hotels and restaurants, enhancing the modern customer experience.

Exhibition stand

Packaging

The creation of packaging for ilo products was aimed at attracting consumer attention while maintaining the simplicity of the corporate identity. The packaging also provides complete information about the innovative capabilities of the products, enhancing ilo’s presence in the market.

Website

Eshop

ilo.com.gr is not just an e-commerce, but a pioneering e-shop that uses the latest technologies and all modern sales techniques. It includes detailed product pages with videos and reviews, subscription pages, discount mechanisms, a smart cart, and an A.I. Support Center that meets every need of users worldwide.

Our approach to mobile devices was equally innovative, with pages designed from scratch to offer the best user experience.

Control Panel

ilo’s Control Panel is the tool with which users create and customize their profiles. It has been designed to offer the best user experience (UX/UI) with continuous development and new features. We invite users to create their own free digital business card and enjoy the dynamic and user-friendly platform.

App

The ilo app, available on the App Store and Play Store, allows users to edit their digital cards on the go, providing features such as card scanning and adding the digital card to the mobile wallet. The app offers a complete and flexible experience for professionals using ilo services.

Content Creation

Video Reels
Photography

Social Media

Our digital marketing strategy for ilo includes the full utilization of Meta (Facebook & Instagram) and TikTok platforms. We create content that covers all media needs, with Reels, graphics, and stories that promote the company’s products and software. Through influencer marketing on all platforms, we promote brand awareness and audience engagement. The global branding and remarketing campaigns we implement ensure maximum performance, using updated techniques and the most modern advertising tools. This allows us to promote ilo as the leading digital innovation solution, tailored to the needs of users globally.

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