Many times the start of a business idea seems like calvary! The first step is to focus on your skills and create a new business in a field you already know or have learned more about. There will definitely be pieces that you will not know and so you will have to find the right partners to help you succeed.

Through this article we will try to help you with the organization and the steps you need to follow to have a properly set up business on the Internet.

CORPORATE IDENTITY

Many hearing this definition think that it is only for large and very large companies. But you are wrong! It is something that every business needs. So let’s see what it is:
It consists of the concept that will distinguish your business from the competition.

1. 1. NAME
      First of all, the name of the business is determined, which must be easy to understand, both in writing and verbally, and be inextricably linked to the nature of the business.
   2. LOGO
      Then comes the logo which will convey the style, values, culture and most importantly? Her very self! Its main characteristics are therefore mostly manifested through visual means, which is why it is particularly important that it consists of characteristic colors, shapes, texture and uniformity.
   3. COMPANY CARD
      The corporate card is your business in miniature. It must be well designed, with the necessary information as it is a powerful marketing tool. It gives a first impression to the interested party and don’t forget…a good card stays in the customer/partner’s wallet forever!
   4. ADAPTATION TO MATERIALS
      These materials depend and vary from company to company.
      Some of them are: Signs, t-shirts, pens, stickers, etc. and they must “tie” together

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CORPORATE PHOTOGRAPHY

Professional photography of your business is a significant investment. Photos have many uses that can pay off in increasing your sales. Its importance lies in the fact that it is the image that the viewer receives and determines their decision to choose a product over a competitor! They must be of high resolution and quality. A low-quality image works negatively for the business, damaging the customer’s opinion and ultimately driving them away from you.

Its benefits in a nutshell are:

• Competitive online presence
• Increased sales
• Identifiability
• Professional appearance
• WOW Factor- the impression factor we create for the viewer. We usually achieve this by combining professional photos and graphics used in advertisements.

COMPANY WEBSITE

Building a website is imperative for a new business. It is an upgraded image of your business and should be well designed and uniform.

Where does it help you?

1. Increases the credibility of your business.
2. Unlike a physical store, it is available 24 hours a day. This means your leads automatically increase exponentially!
3. Shows your products/services in the best possible way.
4. Strengthens direct communication with the customer (live chat)
5. Increases sales

SEO

SEO (Search Engine Optimization) results in the best possible ranking of your website in the organic search engines. Websites that succeed and are in the first 10 results of Google have a better chance of “winning” customers. Read more about SEO here.

SOCIAL MEDIA

Social media is now part of our daily lives and many of us find out about services we are interested in or buy products that were shown to us through them.
It is the last key step that our business must have in order to succeed and we must pay special attention to it. Find out about social media management here.

Here are 5 steps to help you succeed! It is enough to find and trust the right partners.

Do you have any idea? Are you in the first steps of a new business? Want to share and discuss your ideas? Are you frustrated with the way your business is going?
Contact us!